A preview ad is shown automatically before a user enters a site. The ad takes all screen space for a few seconds. The user can wait until the ad ends to access the site, or skip it by pressing a button. Usually, the site's logo is shown at the top of the screen so that the user knows where he is.
Banner with streaming video and audio. Can include control buttons like play, pause, stop, restart, mute and unmute volume among others. Video starts a soon as the page is displayed, or upon user action.
Floating ad that includes a video stream. Ad will be shown above site content. Must include a close button.
Ad displayed over the content of the site until it is complete shown or closed by the user. Then a banner (or button) will be placed in a fixed position. Must include a close button.
This format start with a small banner ad showing a video stream. When the user scrolls over the ad, the ad expands and shows the video stream in a bigger panel.
Ad displayed over the whole site which includes a video stream inside it.
This format is made up by 2 separate ads. One is a banner ad. When the user scrolls over it, a floating ad (layer) is shown. The floating ad includes a video stream which starts automatically. When the user scrolls out, the floating ad disappears, and can be opened again by clicking on a link on the banner ad.
Ad displayed over the content of the site until it is complete shown or closed by the user. Must include a close button.
An expandable video banner combines and expandable ad with a video stream. Video starts automatically or upon user action. When video ends, the banner shrinks to save screen space. Pause, mute, unmute and other buttons and be included. While video is showing, the ad blocks site content underneath.
